Lenny’s Podcast87 min
Adam Grenier · Sep 15, 2022
Key learnings- Before investing in an emerging channel, check three things: whether the channel's strengths match your customers' needs and…
- Don't assume a hot channel is right for you; a channel like Clubhouse may be a green light for one company and a yellow light for…
- Keep early experiments small, such as half a person's time, and cap them around a quarter, defining in advance what momentum…
Lenny’s Newsletter · Free post♥ 83
Jan 17, 2023 · 12 min
“If you’re just joining us, make sure to read part one of this series, where I cover the first three steps of starting your PLG motion: - Step 1: Map your funnel - Step 2: Pick a starting point - Step 3: Anticipate the most common pitfalls Now let’s continue with step 4. You can find on LinkedIn, Twitter, and Substack. Make sure to check out the Reforge courses she teaches, Advanced Growth Strategy and Experimentation & Testing, and…”
Lenny’s Podcast84 min
Sachin Monga · Oct 30, 2022
Key learnings- Early on, act more as a facilitator than a decision maker: keep the CEO and teams aligned on problems and vision through a…
- Organize product teams around timeless customer problems (writers, readers, growth) rather than product surfaces, so structure…
- Expect any process or planning system to become obsolete as the company grows; aim to keep getting better each week, month, and…
Lenny’s Podcast103 min
Laura Schaffer · Mar 9, 2023
Key learnings- Build career momentum beyond your manager by learning your customers deeply and sharing those insights, which makes you a go-to…
- Share customer insights regularly and make them visible; a recurring voice-of-the-customer report can grow into a forum that…
- Expect many ideas to be rejected; treat each refusal as a chance to bring better information, since leaders value insights they…
Lenny’s Newsletter · Free post♥ 29
Sep 24, 2019 · 7 min
This edition of Lenny Rachitsky's Q&A newsletter answers three reader questions about early-stage product and team building. It lays out five tactics for solving the marketplace cold-start problem, mostly centered on…
Lenny’s Podcast76 min
Kristen Berman · Oct 2, 2022
Key learnings- Pick an uncomfortably specific behavior to change rather than a vague outcome like 'engagement'; teams should align on the exact…
- Map every step required to perform the target behavior (a behavioral diagnosis) and attach the psychological barriers at each…
- Reduce logistical and cognitive barriers to make desired behaviors easier, since people default to the path of least resistance…
Lenny’s Newsletter♥ 34
Aug 18, 2020 · 9 min
Subscriber post — summary onlyLenny answers a reader's question about how to build a business 'flywheel,' a visual model of which business elements reinforce each other to accelerate growth. He explains how to brainstorm one from assets, actions…
Lenny’s Newsletter♥ 41
Jun 14, 2022 · 15 min
Subscriber post — summary onlyLenny Rachitsky compiles lessons from founders and early growth leaders at marketplaces like Lyft, Thumbtack, Rover, and Udemy on how to earn trust between strangers. The core argument is that trust is built through a…
Lenny’s Newsletter · Free post♥ 335
Jun 11, 2024 · 6 min
Lenny Rachitsky surveyed hundreds of product managers, then ran follow-up calls, to collect concrete ways PMs use Perplexity, the AI-powered search engine, in their daily work. The post groups 27 real prompts into six…
Lenny’s Podcast72 min
Merci Grace · Jul 11, 2022
Key learnings- Open pitches and presentations with the most surprising insight or action rather than market background, since the goal is to…
- Remember that a product's onboarding should be designed from first contact, and it should teach users by using the product itself…
- Regularly watch real users go through signup and onboarding; conversion numbers hide the emotional and confusion details that…
Lenny’s Newsletter♥ 20
Sep 7, 2021 · 16 min
Subscriber post — summary onlyLenny Rachitsky surveys founders and growth leads from Grubhub, OpenTable, Caviar, Instacart, Snackpass and Peerspace on how marketplaces expanded into new cities. The core argument is that expansion should follow once…
Lenny’s NewsletterAug 6, 2024
Aug 6, 2024 · 6 min
Subscriber post — summary onlyA paid newsletter post summarizing Lenny Rachitsky's podcast conversation with SEO expert Ethan Smith. It explains the three main types of SEO, contrasts contextual and navigational internal links, and argues that…
Lenny’s Podcast112 min
Chris Hutchins · Dec 18, 2022
Key learnings- Committing to a steady weekly cadence, even for just 10 weeks, puts a podcast in roughly the top few percent of all shows ever…
- Only start a podcast if you would keep doing it for free for a long time, because most shows take many months to gain traction…
- Structure a first season as a fixed number of episodes (e.g., eight) so you can test whether you actually enjoy the work before…
Lenny’s Newsletter♥ 73
Aug 24, 2021 · 12 min
Subscriber post — summary onlyLenny Rachitsky analyzes how 30 fast-growing B2B SaaS companies chose their go-to-market motions, covering product-led versus sales-led approaches, top-down versus bottom-up targeting, and which market segments they…
Lenny’s Newsletter♥ 90
Nov 23, 2021 · 5 min
Subscriber post — summary onlyLenny Rachitsky answers a reader's question about which metrics matter for a consumer app, arguing the right metrics depend on how the business makes money. He walks through five consumer models (trial-based…
Lenny’s Podcast102 min
Rahul Vohra · Mar 23, 2025
Key learnings- Virality rarely comes from viral mechanics; a viral factor above one is essentially unsustainable, so word of mouth driven by…
- Track your time with a simple running log of task switches instead of your calendar, then review it weekly to see where your…
- When leadership is stretched thin, hire a president to take over operations and executive team management so the CEO can spend…
Lenny’s Newsletter♥ 45
Mar 1, 2022 · 7 min
Subscriber post — summary onlyLenny Rachitsky opens with a note on the war in Ukraine and ways to help, then answers a reader question about waitlist conversion. Drawing on founder input, he shares rough conversion benchmarks for free sign-ups, paid…
Lenny’s Newsletter · Free post♥ 92
Sep 17, 2019 · 6 min
Lenny Rachitsky's first weekly Q&A newsletter answers three reader questions: how to learn growth as a PM moving into a growth role, what a new PM should do in their first 90 days to earn trust, and whether an MBA is…
Lenny’s Newsletter♥ 32
Jan 5, 2021 · 7 min
Subscriber post — summary onlyLenny Rachitsky answers a reader question by outlining the metrics that matter for consumer subscription businesses, split into content, software, and physical goods models. The post argues that success depends on six…
Lenny’s Newsletter · Free post♥ 25
Jan 7, 2020 · 11 min
This issue of Lenny Rachitsky's newsletter answers three reader questions about career and organizational challenges in product work. The first, drawing on growth leader Brian Balfour, explains how to break into a…
Lenny’s Podcast88 min
Oji Udezue · Sep 14, 2023
Key learnings- Map B2B SaaS opportunities on two axes: how many departments a workflow touches and how frequently it runs; high-frequency niche…
- Confirm a problem is sharp by drawing customer workflows before and after your product and measuring how much shorter they…
- Products must be noticeably better than the status quo, roughly three times faster or more capable, before customers will switch…
Lenny’s Newsletter · Free post♥ 8
Oct 22, 2019 · 10 min
This weekly newsletter answers three reader questions on product work. A guest contributor, Hiten Shah, argues that remote teams suffer from miscommunication and that clarity, written documentation, screenshare-based…
@shreyas · Shreyas Doshi on X♥ 204
This happens to smart people because of: 1. Deep-rooted identity of “I am good at product” (vs. “I am good at winning” or something like that) 2. Moral aversion against marketing & distribution 3. A habit of seeking virtue points by proclaiming “I just want to serve my users”
produxlabs.com · Melissa PerriMar 28, 2020
Mar 28, 2020
Melissa Perri argues that product leaders planning a company's next phase should survey a standard set of growth strategies rather than fixate on a single path. She organizes 16 options around three business objectives…