Drawer 14 · 395 notes · 75 people · 2005–2026

Communication & influence

Writing, storytelling, stakeholder management, and influence

Q:
Answers from Communication & influence notes, cited
Lenny’s Podcast129 min

How to show up in any room with a low heart rate: Silicon Valley’s missing etiquette playbook

Sam Lessin · Jan 15, 2026
Key learnings
  • Aim to enter a room with a low heart rate and an abundance mindset rather than scarcity, since the conversation is a…
  • Arrive a little early, roughly 10 to 15 minutes, and never make a late guest feel bad; a simple apology is enough.
  • When you forget someone's name, introduce your partner first and let the moment hang so the other person picks up the name, or…
Lenny’s Podcast78 min

A framework for PM skill development

Vikrama Dhiman · May 12, 2024
Key learnings
  • Early in your career, prioritize shipping concrete outputs and being useful to your team; strategic influence comes as you earn…
  • Keep producing hands-on artifacts like PRDs, strategy docs, and briefs even as you grow senior, since quality artifacts signal…
  • Work on your operating model: raise difficult issues without being difficult to work with, surface topics without centering…
Lenny’s Podcast92 min

How to be the best coach to product people

Petra Wille · Nov 27, 2022
Key learnings
  • Define what a good product person looks like in your specific context, since many leaders only hold this as an implicit feeling…
  • Start coaching with a development plan for each PM, even before a formal assessment, because most people already know what they…
  • Identify the next bigger challenge for each direct report each quarter and deliberately assign it to help them grow faster.
Lenny’s Podcast70 min

How to ask the right questions, project confidence, and win over skeptics

Paige Costello · Jul 9, 2023
Key learnings
  • Plan on a rolling 12-month horizon, refreshed every six months, so the immediate half has higher confidence and the business…
  • Structure planning in nested altitudes (company, pillar, area, team) with metrics at each level so every team knows the outcome…
  • Use a broad-then-narrow process for each problem: choose the customer, then the problem, then the solution, and pick success…
Lenny’s Podcast77 min

Driving alignment and urgency within teams, work-life balance, and the changing PM landscape

Nikita Miller · Apr 6, 2023
Key learnings
  • Have product, design, engineering and data leaders each write expectations for their own role and for each other, then review…
  • Revisit roles and responsibilities every few months, usually triggered by tension or missed work, with a quick retro when…
  • Watch execution velocity and decision-making speed closely; outcomes matter, but shipping output quickly is the indicator that…
Lenny’s Podcast131 min

A child psychologist’s guide to working with difficult adults

Dr. Becky Kennedy · Feb 1, 2026
Key learnings
  • Repair after a mistake, by owning your part and naming what you'll do differently, rebuilds trust; perfection is not the goal…
  • Connect before correcting: join the other person's world first without an agenda, since connection builds the bridge that makes…
  • Separate behavior from identity by assuming someone is good inside, which keeps conversations productive and makes defensiveness…
Lenny’s Podcast90 min

How Notion leveraged community to build a $10B business

Camille Ricketts · Dec 11, 2022
Key learnings
  • Treat content like a product: define who the audience is and what painful job they need done before creating anything.
  • Community-led growth works best when the product creates something users want to share, such as templates or creative workspaces.
  • Measure brand discovery with net new visitors to your site month over month, rather than starting with rigid community ROI…
Lenny’s Podcast160 min

Improve strategy, influence, and decision-making by understanding your brain

Evan LaPointe · Aug 11, 2024
Key learnings
  • Send questions to the right mental mode: most people over-rely on fast, recall-based thinking, so deliberately route problems to…
  • Start meetings with priming, stating the context, shared goal, and guiding principles before jumping into decisions; mismatched…
  • Know your own personality and openness level, then be vulnerable with your team about how you naturally react to abstract vision…
Lenny’s Podcast99 min

Taking control of your career

Ethan Evans 2.0 · Jan 14, 2024
Key learnings
  • Do your current job well first; you can't grow your career while your manager wishes you were different about your performance.
  • Ask your manager directly how you can help them, then do what they ask even when the work is unglamorous.
  • Once trust exists, tell your manager your specific career goal and ask what they need that would also advance you; managers help…
Lenny’s Podcast87 min

Yuhki Yamashata

Yuhki Yamashata · Jan 8, 2023
Key learnings
  • Storytelling is a core PM skill; Yamashita suggests resetting your context and retelling the situation as if the listener knows…
  • Own the 'why' of a product: when teams can't have detailed specs, a shared understanding of the problem lets people make good…
  • Use the 'five whys' on problems, asking not just why a customer wants a feature but why they have the underlying problem in the…
Lenny’s Podcast115 min

Unorthodox PM wisdom: Automating user insights, unselling job candidates, logging every decision, more

Kevin Yien · Aug 18, 2024
Key learnings
  • Consider entering product management from engineering, design, or sales, since those roles teach you the front-line work a PM…
  • Treat product management as converting a team's potential energy into realized customer value, and only add PMs where that work…
  • Write clearly and compellingly enough that others can act on it; Kevin argues a PM who cannot sell or support their own product…
Lenny’s Podcast78 min

Building better product roadmaps

Janna Bastow · Oct 16, 2022
Key learnings
  • Treat a roadmap as a prototype for your strategy: its value lies in the roadmapping process of sharing and testing assumptions…
  • Replace timeline-based roadmaps with Now, Next, Later buckets so that not every item implies a due date, since uncertainty grows…
  • Reserve firm dates for truly fixed constraints such as regulatory deadlines or seasonal rushes, and plan extra buffer and soft…
Lenny’s Podcast145 min

Making Meta

Boz · Mar 3, 2024
Key learnings
  • Ask your manager for help earlier; your job is to get the work done well, and managers hold tools and context you may be missing.
  • Frame updates for busy leaders with 'no response required' messages, and say exactly where you are blocked and what specific help…
  • Communication is the job: your impact comes only through artifacts or words that move other people, and when things fail, examine…
Lenny’s Podcast101 min

The things engineers are desperate for PMs to understand

Camille Fournier · Sep 15, 2024
Key learnings
  • Share credit generously with engineers and give them room to present their own technical contributions rather than taking the…
  • Show genuine interest in engineering details, even if you don't need to master them, since dismissing them signals a lack of…
  • Avoid acting as a go-between for engineers and stakeholders; if you keep relaying questions back and forth, connect the people…
Lenny’s Podcast84 min

Building Wiz: the fastest-growing startup in history

Raaz Herzberg · Nov 17, 2024
Key learnings
  • Early in a startup, look for signs of real pull, such as prospects asking about pricing, timelines, or introducing you to their…
  • Be willing to say 'I don't understand' in product discussions; a healthy culture makes admitting confusion a strength, and…
  • Run a high volume of customer conversations (10 to 15 a day in Wiz's case) to find what actually resonates rather than relying on…
Lenny’s Podcast99 min

Leaving big tech to build the #1 technology newsletter

Gergely · Nov 17, 2022
Key learnings
  • Build real depth in a specific field before writing about it, since credibility from hands-on experience is hard to fake and…
  • Set controllable goals, such as publishing on a fixed cadence, rather than outcome goals like subscriber counts you cannot…
  • Create external deadlines and accountability, such as promises to paying readers or a publisher, to overcome the procrastination…
Lenny’s Podcast99 min

Lessons from Atlassian: Launching new products, getting buy-in, and staying ahead of the competition

Megan Cook · Feb 4, 2024
Key learnings
  • Pair product managers in small peer feedback groups every couple of weeks so people can share rough drafts and get feedback in a…
  • Treat psychological safety as a precondition for bolder ideas; Megan argues the opposite of play is fear, not work.
  • Schedule a recurring block for working through conflict early, so disagreements are addressed before they grow.
Lenny’s Podcast102 min

How to build a powerful marketing machine

Emily Kramer · Sep 11, 2022
Key learnings
  • Think of marketing as fuel (the content, positioning and assets that add value) and engine (distribution, tracking and ops), then…
  • Prioritize hiring for the business model, such as top-down sales versus product-led growth, over matching industry or audience…
  • Your first marketer should ideally be a 'pie-shaped' generalist with deep expertise in one area, usually product marketing, plus…
Lenny’s Podcast98 min

Building a meaningful career

Jason Shah · Sep 18, 2022
Key learnings
  • Reframe pushback as shifting direction toward shared goals: first identify what the other person actually cares about, then align…
  • Use Amazon's working-backwards PR/FAQ: write the press release, customer quote, and leadership quote before building, forcing…
  • Cut vague adjectives like 'great' and replace them with concrete numbers and specifics, since fewer, heavier words force sharper…
Lenny’s Podcast106 min

The art of building legendary brands

Arielle Jackson · Aug 18, 2022
Key learnings
  • Start with product positioning before anything else, since positioning drives most downstream marketing decisions; Arielle says…
  • Run a structured naming process: write a naming brief, brainstorm hundreds of rough ideas, then screen candidates against…
  • Prefer suggestive or evocative names that hint at what the company does, but accept that empty-vessel names like Eero can work if…
Lenny’s Podcast70 min

An inside look at how CNN builds product

Upasna Gautam · Feb 23, 2023
Key learnings
  • Build buffer time into plans for newsroom work, since breaking news routinely pulls journalists away from scheduled research and…
  • Use recurring touchpoints such as weekly demo days, multi-session working sessions, and office hours to gather continuous…
  • Script breaking-news dress rehearsals to stress-test the platform under realistic time pressure before a real event hits.
Lenny’s Podcast87 min

How to build trust and grow as a product leader

Fareed Mosavat · Oct 23, 2022
Key learnings
  • Get better at product management by doing real work at real companies with real customers; courses, mentorship and reading only…
  • Run an execute-generalize-communicate loop: ship work, extract transferable lessons such as when friction helps activation, then…
  • Build sponsorship by doing excellent work and communicating it, so leaders who can open bigger opportunities notice you.
Lenny’s Podcast91 min

The UX research reckoning is here

Judd Antin · Jan 4, 2024
Key learnings
  • Much research sits in a 'middle range' of questions that are interesting but rarely drive business decisions; push for macro…
  • Integrate researchers from the beginning of product processes rather than calling them in at the end as a service function; their…
  • Watch for 'user-centered performance': late-stage requests to validate assumptions or check boxes that signal customer obsession…
Lenny’s Podcast119 min

Hot takes and techno-optimism from tech’s top power couple

Sriram and Aarthi · Mar 12, 2023
Key learnings
  • Meet peers across your org for coffee with no agenda, asking about their work and who else to meet; two coffees a week compounds…
  • Follow up after good first meetings and check in every six months or so; most people never follow through, which wastes the…
  • Put your work out publicly (threads, posts, talks, GitHub, video); it acts as a signal that attracts serendipitous opportunities…