Drawer 14 · 395 notes · 75 people · 2005–2026

Communication & influence

Writing, storytelling, stakeholder management, and influence

Q:
Answers from Communication & influence notes, cited
SVPG · Marty CaganJan 26, 2010

Regaining Your Product Mojo

Jan 26, 2010 · 5 min

Marty Cagan follows up on his earlier argument that product organizations often degrade into service teams that merely document others' decisions. He offers ten practical moves for reclaiming influence: deep customer…

Lenny’s Newsletter♥ 49

Getting more technical

Sep 21, 2021 · 6 min
Subscriber post — summary only

Lenny answers a reader who lacks a technical background and struggles to follow engineers and make trade-off decisions. He lays out a three-step path: learn core concepts like how software systems, APIs, and databases…

Product Talk · Teresa TorresOct 5, 2022

Discovery Is Messy: How Do We Keep Track of All That We Are Learning?

Oct 5, 2022 · 8 min

“As you start to adopt the continuous discovery habits, it’s easy to get overwhelmed by how much stuff you generate. What do I mean by “stuff”? Opportunity solution trees, experience maps, interview snapshots, interview notes and recordings, story maps, assumption maps, assumption test plans, and results. Inevitably, you might”

SVPG · Marty CaganApr 28, 2012

Product Marketing Contribution

Apr 28, 2012 · 5 min

The essay opens with a launch scenario where marketing and product management drift apart, producing mixed-up press releases, inaccurate website copy, and misplaced confidence. Cagan argues that product marketing is a…

The Beautiful Mess · John Cutler♥ 48

TBM 426: The Trouble With Mirrors

Jun 16, 2026

John Cutler examines the difference between using mirrors and practicing mirroring, two ways of reflecting back what teams and people do. He describes how his own thinking about this distinction has evolved over the…

HEY World · Jason FriedAug 28, 2025

Marketing is...

Aug 28, 2025

Jason Fried argues that marketing is less about slogans or campaigns and more about the transfer of whatever a team actually feels about its work. At its best, genuine enthusiasm and care spread outward and become the…

Product Talk · Teresa TorresApr 24, 2012

User Stories Are Better Than PRDs

Apr 24, 2012 · 4 min

Teresa Torres argues that user stories communicate product requirements more effectively than traditional Product Requirement Documents. Long PRDs tend to be read once and then abandoned, while a set of user stories…

Substack · Shreyas Doshi♥ 86

The Humility Trap

Feb 4, 2026

The essay challenges the common assumption that publicly expressed vulnerability signals humility. The excerpt, which is cut off early, suggests the author will argue that vulnerability performed with a veneer of…

SVPG · Marty CaganOct 24, 2006

Succeeding With Remote Development

Oct 24, 2006 · 4 min

Cagan argues that remote development teams, whether from outsourcing, acquisitions, or internal centralization, magnify normal communication and execution problems and often frustrate organizations. He offers three…

SVPG · Marty CaganAug 13, 2006

Product vs. Marketing

Aug 13, 2006 · 3 min

Cagan argues that friction between product and marketing is common and usually stems from the two functions not collaborating well, even though their goals should align. He stresses that marketing is critical and that…

SVPG · Marty CaganDec 30, 2019

Coaching – Decisions

Dec 30, 2019 · 7 min

Marty Cagan argues that in empowered product teams, the quality of decisions depends not only on logic and data but on how they are made, so that teammates, executives, stakeholders and customers can understand and…

Lenny’s Newsletter♥ 739

How to use AI for your next job interview

Feb 24, 2026 · 22 min
Subscriber post — summary only

Lenny Rachitsky and researcher Noam Segal interviewed over 30 tech professionals about using AI in job hunts and found the strongest candidates built personal feedback loops with AI. The post packages those techniques…

Product Talk · Teresa TorresJan 20, 2016

Why Drawing Maps Sharpens Your Thinking

Jan 20, 2016 · 6 min

Teresa Torres argues that drawing maps and visual models sharpens thinking, and that the Business Model Canvas spread because it makes a business model visible on one page. She draws on cognitive psychology, notably…

Lenny’s Newsletter · Free post♥ 92

A playbook for fundraising

Sep 1, 2020 · 21 min

Marc McCabe, an experienced angel investor who has helped dozens of startups raise money from pre-seed to Series C, argues that fundraising is best treated as a structured, trust-building process rather than a scramble…

SVPG · Marty CaganNov 12, 2024

Winning Hearts and Minds

Nov 12, 2024 · 4 min

Marty Cagan argues that a successful move to the product model depends on the product organization earning the trust of the rest of the company, which is a race to win over executives before they lose confidence. Senior…

Product Talk · Teresa TorresApr 9, 2013

The 7 Core Traits of a Good Product Manager

Apr 9, 2013 · 3 min

Teresa Torres proposes a draft list of seven foundational traits that underlie strong product management, arguing that developing these core abilities would fuel progress across the many specific skills PMs need. She…

SVPG · Marty CaganJun 2, 2008

Avoiding Design By Committee

Jun 2, 2008 · 4 min

Marty Cagan argues that as companies grow, decisions drift toward committee consensus, where the goal shifts from building something great to avoiding blame, and innovation stalls. He proposes keeping product discovery…