Lenny’s Newsletter · Subscriber post · PM career & craft · Leadership & management

When to hire your first product manager

Each week I tackle reader questions about product, growth, working with humans, and anything else that’s stressing you out at the office

Lenny RachitskySep 15, 20207 min♥ 8
SourceLenny’s Newsletter
KindSubscriber post
PublishedSep 15, 2020
Readers♥ 8
Originallennysnewsletter.com ↗
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Lenny Rachitsky argues that good PMs make product teams better, and that the core PM jobs (shaping, shipping, and synchronizing) must be covered by someone regardless of hiring. He outlines three signs it's time to hire a first full-time PM: frequent bottlenecks, frequent misalignment, and a need to go deep on a problem after finding product-market fit, while warning against hiring too early or too late.

Subscriber post — summary only

01Key takeaways

  • Someone must do the core PM jobs even if you never hire a dedicated PM.
  • Frequent bottlenecks around a founder or lead often signal it's time to hire a PM.
  • Recurring misalignment on priorities, timelines, or problems is a strong hiring signal.
  • Hiring too early can create too many cooks; hiring too late leaves teams overworked.
  • A first PM faces heavy ambiguity, so they must add clarity while staying flexible.
“We should have hired a PM sooner at Product Hunt so that I (as CEO) was no longer a bottleneck.”Ryan Hoover · Lenny’s Newsletter
“A starvation diet when it comes to PMs is preferable to being overstuffed.”Ken Norton · Lenny’s Newsletter

02Frameworks mentioned

Summary and takeaways written by PM Atlas; quotes are short excerpts. © the original author.