Read the original at Lenny’s Newsletter ↗lennysnewsletter.com · subscriber post
By Lenny Rachitsky · lennysnewsletter.com · @lennysan on X · YouTube · LinkedIn
This post is mostly a promotional announcement for a part-time PM course aimed at early-career product managers, with a reader Q&A in the middle. The core advice in the Q&A explains how to move from a generalist PM role into growth: ask your manager, learn growth fundamentals, then do growth work yourself.
Subscriber post — summary only01Key takeaways
- Tell your manager explicitly and repeatedly that you want a growth role, and ask what you need to get there.
- Build growth skills through a structured curriculum covering experimentation, growth strategy, SEO, paid marketing, virality, conversion, and SQL.
- Demonstrate growth ability by running experiments, analyzing SEO health, and taking on growth work in your current role.
- Most PMs already drive business growth, so the gap between a regular PM and a growth PM is smaller than it looks.
- Look for a role or project that lets you practice growth work immediately rather than waiting for a title change.
02Frameworks mentioned
Summary and takeaways written by PM Atlas; quotes are short excerpts. © the original author.