Lenny’s Newsletter · Subscriber post · Execution, roadmaps & process · Leadership & management

Setting goals - Issue 23

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Lenny RachitskyApr 29, 2020♥ 33
SourceLenny’s Newsletter
KindSubscriber post
PublishedApr 29, 2020
Readers♥ 33
Originallennysnewsletter.com ↗
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Lenny Rachitsky argues that a product leader's core job is aligning everyone on the same direction, and that goals are the tool for this. He places goals in a chain from mission to vision to strategy to goals to roadmap, using Tesla as an example. The post warns that teams often assume shared understanding of success when they don't, and it promises a framework for choosing goals, which is behind the paywall.

Subscriber post — summary only

01Key takeaways

  • Goals show whether a strategy, and therefore the vision and mission, is actually being executed.
  • Good goals bring clarity, alignment, and motivation to a team.
  • Leaders often wrongly assume the whole team shares one picture of success.
  • A product leader's job is to make sure everyone is seeing the same goal.
  • The full post, behind the paywall, offers a framework for deciding what goals to set.
“A product leader's job is to unwrap the burrito and make sure everyone is seeing the same thing.”Lenny Rachitsky · Lenny’s Newsletter

02Frameworks mentioned

Summary and takeaways written by PM Atlas; quotes are short excerpts. © the original author.