Framework · 1 note · discussed by Marty Cagan

User Prototyping

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SVPG · Marty CaganJun 1, 2011

The Two Core Competencies

Jun 1, 2011

Marty Cagan argues that good product teams must excel at product discovery, which is fundamentally a skill of learning quickly: identifying the right target customer, finding the key problems to solve, and designing…