Roadmap Alternative FAQ
Marty Cagan answers the most common questions readers raised after his article proposing an alternative to conventional product roadmaps. He argues that engineers should help decide what to build, that outcome-based…
Every note in the archive that names Product Scorecard: summaries, key takeaways and links to the original essays, episodes and posts. Ask a question below to get a cited answer from just these notes’ authors.
Marty Cagan answers the most common questions readers raised after his article proposing an alternative to conventional product roadmaps. He argues that engineers should help decide what to build, that outcome-based…
Cagan argues that team autonomy and leadership control are reconciled when leaders supply two inputs: a clear product vision and specific, prioritized business objectives for each team. Teams should then have freedom…
Marty Cagan argues that a product team's primary scorecard metric should change depending on the stage the product is in. He describes three stages: MVP, where the only goal is winning several happy, referenceable…
Marty Cagan responds to a common challenge: why are products like Facebook, Amazon, and Google so successful if they seem poorly designed? He argues that product people often confuse their own tastes with the target…
Cagan argues that many companies lack a clear way to tell whether product managers' work actually aligns with business strategy, and that teams drift into chasing feature ideas. He proposes a 'Product Scorecard': a…