Every note in the archive that names Missionaries Vs. Mercenaries: summaries, key takeaways and links to the original essays, episodes and posts. Ask a question below to get a cited answer from just these notes’ authors.
Marty Cagan argues that the common belief that great products come from listening to customers is a myth for technology products, because customers often cannot imagine what is possible or what they want until they see…
Marty Cagan argues that strong product organizations are built on teams of missionaries, people who are engaged, understand the business context, and empathize with customers, rather than mercenaries who simply execute…