Framework · 1 note · discussed by Marty Cagan

Living Spec

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SVPG · Marty CaganJun 14, 2005

Startup Product Management

Jun 14, 2005 · 3 min

Marty Cagan argues that the common startup approach of funding engineers to build a product before validating it is inefficient and causes many good ideas to fail. Founders typically act as product manager, build in…