Framework · 1 note · discussed by Christian Idiodi

Geoffrey Moore's Adoption Curve

Every note in the archive that names Geoffrey Moore's Adoption Curve: summaries, key takeaways and links to the original essays, episodes and posts. Ask a question below to get a cited answer from just these notes’ authors.

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Lenny’s Podcast120 min

The essence of product management

Christian Idiodi · Dec 21, 2023
Key learnings
  • Earn trust as a PM by becoming the most knowledgeable person on customers, data and the business, and by asking experts to teach…
  • Frame PM success as earning a 'certificate of appreciation' from customers: revenue, engagement, loyalty, or referrals.
  • Recognize that value is the hardest and most overlooked risk; test whether customers will actually buy, choose, and use the…