Every note in the archive that names Cohort Analysis: summaries, key takeaways and links to the original essays, episodes and posts. Ask a question below to get a cited answer from just these notes’ authors.
Olga Berezovsky, guest-writing for Lenny Rachitsky, argues that cohort retention is widely misunderstood and costly to get wrong, and offers a practical guide to measuring it. She recommends defining "active" by the…
Lenny Rachitsky answers a reader question by outlining the metrics that matter for consumer subscription businesses, split into content, software, and physical goods models. The post argues that success depends on six…
“Each quarter, I set goals for my team. I start by asking, what's the most important thing we can accomplish this quarter that would create the most value for the business. Q3 will be my fourth quarter with my current company and once again our goals this coming quarter”
Torres argues that all-time totals, like lifetime registered users, are rarely useful because they only go up and hide whether a product is improving or declining. The right measure depends on choosing a time increment…