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Lenny’s Podcast101 min

Be fundamentally different, not incrementally better

Jag Duggal · May 16, 2024
Key learnings
  • Start from a deep, emotionally felt customer pain point rather than a feature idea; Nubank tied its origin to widely hated…
  • Use the Sean Ellis survey as a gate before scaling: ask how disappointed users would be if the product disappeared, and raise the…
  • Keep small, measure whether customers truly love it, and avoid scaling problems that aren't yet solved; scaling early creates big…