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Lenny’s Podcast93 min

Developing a growth model + marketplace growth strategy

Dan Hockenmaier · Oct 9, 2022
Key learnings
  • A growth model is a spreadsheet formula for how your business grows; roughly half its value comes from the act of building it…
  • Start with three core building blocks for a SaaS growth model: acquisition channels, retention, and monetization; marketplaces…
  • Retention is often the most sensitive lever in a growth model, so small retention gains can be worth more than larger gains…