Lenny’s Podcast76 min
Mastering onboarding
Lauryn Isford · Feb 12, 2023
Key learnings
- Experiment when you need to, mainly as risk mitigation for big changes; let customer research and mockups provide conviction for…
- Onboarding is a critical choke point for self-serve products because downstream conversion, deal closing, and team-wide adoption…
- For complex products, an immersive guided wizard that reduces cognitive load can outperform tooltips; tooltips still have a place…